Listen: Co-Founder Kim Werker on How We Started Digits & Threads Amid Pandemic Restrictions

24 February 2021

Sponsored in part by:

Ad description: Cover of the book Sheep, Shepherd & Land, and the words, "THE book about Canadian Wool, by Anna Hunter. Photos by Christel Lanthier. Buy now."

Ad description: The words, "The socks you knit won't last forever, but you can make them last for years and years. Shop now." Also featuring the cover image of the Sock Mending Guide.

We use software called MemberMouse to run Digits & Threads – our membership plans, the shopping cart, managing access to our features, etc. – and we were quite chuffed when someone from the software company reached out to hear the story of what we’re doing. We were downright delighted to then be invited to speak with MemberMouse’s CEO, Eric Turnnessen, on his podcast.

From the start, we’ve been committed to talking honestly and frankly about the business of our online magazine, and the greater business of our publishing company, Nine Ten Publications. This podcast conversation is a deep-dive into everything from our editorial vision and how important it is to have one; to why we were committed to launching in the fall, specifically; to how pandemic restrictions affected our planning; to how we see the difference between traditional magazine subscriptions and our memberships.

Have a listen, and let us know if you have any questions or comments about the conversation! 🎧

Screenshot of podcast title: How Kim Werker Launched a Member-Supported Magazine During the Pandemic
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Winter Break: Dec 23–Jan 7

Winter Break: Dec 23–Jan 7

Our small team will be on holiday from December 23, 2023 through January 7, 2024. Our offices will be closed, we will not be checking email, and we will not be monitoring social media. Any orders placed in the Nine Ten online shop will start shipping upon our return....

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