The original business plan for my yarn store in East Vancouver, Baaad Anna’s Yarn Store, was to operate on the “100-mile diet” principle. I wanted to only sell yarn and fibre that was grown within 100 miles of Vancouver. I figured it wouldn’t be that hard, as there were many sheep farms throughout the Fraser Valley of British Columbia, and no shortage of wool being grown.
Well, after about four weeks tracking down farmers and trying to set up wholesale accounts, I was faced with the fact that there wasn’t actually enough yarn to fill one shelf, let alone an entire store. I quickly changed my business plan to focus on locally dyed yarn, but that was the first moment I realized there was a serious disconnect within our Canadian wool industry.