Circular by Design: Slow Fashion by Anne Mulaire

21 February 2024
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Ad description: The words, "The socks you knit won't last forever, but you can make them last for years and years. Shop now." Also featuring the cover image of the Sock Mending Guide.

Anne Mulaire, owner of the Anne Mulaire Indigenous fashion brand based in Winnipeg, Manitoba, is part of an innovative and robust movement of clothiers. This young Anishinaabe/French Métis designer is meeting the challenges of climate change head on. She’s not a scientist, or a biologist, or a political activist; her passion and her actions spring from wisdom and values passed down through seven generations of her family. 

Anne is one busy woman; I caught her as she was between a planning meeting for the spring line and a marketing strategy session. She is brimming with energy and excitement as she talks about the history of her business and where she aspires to position herself in the coming years.

Her website,, showcases tasteful clothing and accessories in a wide range of sizes. Many of the pieces celebrate her Métis heritage, showing images her artist father produces. Her boutique, located near to the banks of the Red River which meanders through this creative and artistic city, is also her manufacturing location and is bustling with eight or so production assistants. Read more here about her father and other Indigenous designers who contribute to the brand.

Her website is more than just a shopping catalogue—it is chock full of all kinds of information about her beliefs and values when it comes to clothing. I asked her about the passion she has for upcycling and recycling, and the “Reloved” resale market she hosts.

Photos courtesy of Anne Mulaire.

Copyright © Kim Fenton except as indicated.
image description: a three-quarters portrait of white woman with long grey hair; she is smiling

About Kim Fenton

Kim is a freelance writer and editor who lives on the Sunshine Coast in British Columbia. She has a love of all things fibre and had, for a time, a wonderful store filled with sustainable yarns and fibres. She is an avid knitter and spinner, and has a whole lotta making going on in her studio, including beading, boro stitching, miniature making and mixed medial collage. There's also a big old oak desk her great-grandfather made where she works on her manuscript. She's active in her community, volunteering with the Sunshine Coast Spinners and Weavers Guild, the food bank and more. She loves to swim and goes year round into the ocean with a group of likeminded women. She's got an ebike and can be seen cruising around the creek. She's delighted be able to embrace her first love, writing, with her second love, fibre, and contribute to Digits and Threads!

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